SMART ONE

Precision and excellence, because every step counts, every detail matters

ABOUT US

We are a company dedicated to conducting market research, providing detailed analyses and personalized strategies to help our clients make decisions based on accurate and relevant data.


PURPOSE

We are passionate about designing solutions
that provide our clients with strategic power through reliable,
actionable, and exclusive information, taking care of every detail.

In our company, every value we promote is as essential as the pieces in a game of chess.

VALUES

At Smart One, our values are the foundation of everything we do, which is why every decision, action, and project we implement is carefully aligned with these fundamental principles. By living and working according to these values, we ensure that our team mantains the integrity and commitment that define who we are as an organization.


COMMITMENT TO EXCELLENCE

We foster a proactive attitude and a mindset focused on continuous improvement. All members of the organization
are actively committed to achieving and maintaining high levels of quality and performance.

CONFIDENTIALITY

We value and respect the sensitivity of the information;
protecting the data, trust, and peace of mind of our clients, building strong and lasting relationships.

WE MAKE THINGS HAPPEN

We direct our energy and efforts toward actions that multiply
value and bring us closer to the desired outcome.

WILLINGNESS

We are committed to maintaining a proactive mindset and an unwavering willingness to adapt and overcome
any scenario or challenge, thereby delivering outstanding service.

AUDACITY

We take action in response to challenges, exploring multiple approaches,
and entrenched assumptions to propose innovative solutions.

HEROIC HUMILITY

Significant and courageous acts performed without seeking recognition or reward, while maintaining an attitude of simplicity and openness,
always acknowledging the contributions of others.

PRECISION

Accuracy is our compass, because we know that the integrity of our information is the foundation
on which great achievements are built.

NUMBER OF STUDIES CONDUCTED

The studies we conduct are characterized by their reliability and precision. We provide the highest attention to detail, tailor our studies to meet our clients' needs, and ensure continuous updates to the reports we deliver.


0

Study Types

More than

0

Studies Conducted

0

Research Projects

PRESENCE

At Smart One, we design and execute studies with excellence, adapting to the unique needs of each market in which we operate. Our presence in multiple countries reflects our commitment to innovation and quality. Through a personalized approach and a highly skilled team, we ensure the delivery of exceptional results that transform industries and create value in every region where we are present.


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TAILOR-MADE

An intelligence system custom-built for our clients,
adapted to their specific needs.

IN-DEPTH ANALYSIS

A system that enables deep insights
into key market indicators.

SPECIALIZED TEAMS

Non-temporary teams specialized
in all categories and countries.

OPPORTUNITY IDENTIFICATION

Identifying specific opportunities to enable our clients to develop plans focused
on increasing presence and market share.

MARKET ANALYSIS

A system that enables in-depth identification of new business models,
products, or competitors.

QUALITY

The collected information is thoroughly reviewed, ensuring
the quality of each monitored data point.

VALUE PROPOSITION


We review 100% of the information collected in the market, ensuring maximum accuracy and rigor in each of our analysis and reports.
We adapt to the specific needs of each client, customizing our solutions and methodologies to ensure that the information provided is perfectly aligned with their objectives and challenges.
Smart One uses advanced tools to optimize the collection and presentation of the data. Automates data capture and ensures its integrity. We provide detailed reports, facilitating quick understanding, and more effective decision-making.

METHODOLOGY


PLANIFICATION

We develop a market research model tailored to our clients' information needs, which includes a specialized plan and a solid data structure.

DATA COLLECTION

We use efficient methods to capture accurate and reliable information about processes, services, and products in the market adapting to each country where we operate and adjusting to the cultural, economic, and social particularities of each region.

DATA ENTRY AND QUALITY CONTROL

The collected information is fully digitized and reviewed, ensuring the reliability of the data through rigorous quality controls and validation procedures to guarantee that each data point is accurate and error-free.

ANALYSIS AND DELIVERY OF RESULTS

We transform data into valuable information that reflects trends, behaviors, market dynamics, and consumer preferences. Using advanced analysis techniques, we provide a clear and detailed view of the competitive landscape.

A team is only as good as the
people who make it up.

CATEGORIES

Over time, we have explored and analyzed various areas, adapting to the specific needs of our clients.


Beer
Appliances
Juices
Canned Goods
Pharmaceuticals
Citrus Fruits
Dairy Products
Iced Tea
Isotonic Drinks
Water
Sodas
Energy Drinks
Mass Consumption
Foods

BENEFITS


MONITORING AND OPTIMIZATION

We offer continuous monitoring of our clients' internal operations and brand performance. This enables the identification of areas for improvement and growth opportunities. It facilites more effective management and data-driven decision-making based on accurate and up-to-date information.

INFORMED DECISIONS

We reduce uncertainty by providing accurate and relevant data, enabling more informed decision-making and lowering investment risks by ensuring that strategies and actions are based on solid and up-to-date information.

EFFECTIVE PLANNING

It facilitates the evaluation of strategy performance and planning, allowing for adjustments based on real results and ensuring that tactics are more effective and aligned with the company's objectives.

STUDY TYPES


QUANTITATIVE

  • Measurement of Traditional Channels (Market Share, Distribution, and Prices)
  • Supermarket Monitoring
  • Market Share and Potential Studies for High-Impact Charitable Organizations
  • Satisfaction Studies​
  • Advertising Impact Measurement​
QUALITATIVE

  • Customer Service Evaluation
  • Product Quality Assessment
  • Go-to-Market Understanding​
  • Mystery Shopper​
OTHER STUDIES

  • Data Warehousing Strategy
  • Benchmarking
  • Pricing
  • Consumption Analysis and Price Determination through Competitive Intensity Dashboards
  • Client Prospecting​
  • Key Client Evaluation​
  • Newton Miller Pricing Model
  • Van Westendorp Pricing Model
  • Van Westendorp Pricing Model

CONTACT


CONTACT US

Smart One

01062, Fraijanes,
Guatemala, Guatemala

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Smart One

We are committed to meeting each of our clients' requirements, demonstrating passion and dedication in every detail. Our goal is to exceed their expectations through exceptional service and personalized attention that reflects our commitment to quality and satisfaction.